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Attitudes to Financial Advice - Survey


In part three of our research findings, we focus on people’s attitudes towards financial advice.

In a comprehensive survey of over 1,000 people conducted by B&A on behalf of BlackBee Investments, it was found that 86% would have to do a lot of research before considering investing, while risk appetite is low with almost three quarters are looking to avoid any type of risky investment and a preference for familiar institutions is also evident.

The survey also found that three in five adults would consider seeking financial advice in relation to their investment needs.  A substantial proportion consider investing in stocks and shares to be just for high earners and many believe you also need a stockbroker. 

Read about ‘Attitudes to Investing’ survey here

Read about ‘Attitudes towards Social Impact Investing’ survey here